The Marketing office audits and improves your ads, search, website, and tracking together, so spending goes to what brings profitable customers and keeps them coming back.
In Management, the office does this work at the level of autonomy you set. In Advisory, it recommends each step and your team makes the change.
Audit and improve Search, Shopping, and Performance Max campaigns, with budgets and bids kept within your limits.
Facebook and Instagram campaigns and audiences, judged by orders, not likes.
SEO and answer-engine visibility, so you show up on Google and when people ask an AI assistant.
Find where visitors drop off, rewrite unclear pages, and A/B test the fixes.
GA4 events, conversions, and reports that show where customers come from.
Tags, consent mode, and conversion tracking set up, tested, and documented.
Welcome, win-back, and follow-up email in tools like Klaviyo or Mailchimp, with deliverability checked.
Generate leads and give your sales team the materials and follow-up to close them.
One view of cost per customer across ads, search, and email, without counting an order twice.
Each answer draws on your connected records and earlier decisions, with any gaps explained.
Worked examples from the industries we serve, each in that industry's own numbers.
See which products earn money after returns and shipping.
Sales up 18%. Profit down.Keep best sellers on the shelf and free up cash from slow stock.
Shelves full. Best sellers missing.Check which shifts, dishes, and promotions pay off.
More customers. Less spent per visit.In Management, yes, within the budgets, limits, and autonomy you set. In Advisory, Aptic recommends the changes and your team makes them.
It drafts and tests website copy and messages. Design, photography, and video come from your team, your agency, or a partner we introduce.
By sales and customers, not just clicks. Results by channel avoid counting the same order twice.
We are bringing companies on in small groups. Tell us about your business and we will reach out when there is a place for you.